Partner Spotlight: Salem Eyecare Center Features "Inspirational" Section

April 09, 2015

Clearly label sections according to patient interests and make it easy for them to find frames they'll love! At left, optical partner Salem Eyecare Center features Eyes of Faith brands in an "Inspirational" section.

Visit the optical resources section of our site to download your own frameable "Inspirational" or "Giveback" signage and your patients will immediately be drawn to these meaningful call-outs.

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A Vision Expo West Story

August 27, 2024

I woke up my wife, Amy, from a very deep sleep on a Sunday morning September 28th, 2008.

“I have an idea to start an eyewear company that honors God.”

Amy rolled over and said, “You’re crazy, go back to bed.”

I convinced her that I wasn’t that crazy and she warmed up to the idea that day. As it turned out, Vision Expo West was happening that same week. “If we are thinking of starting an eyewear company,” she said, “we need to go to Vision Expo.”